Stress less,

build what matters to you

Less stress = Enjoying what’s important to you! To stress less about your marketing, you need a guide to help you write down your plan and make it actionable.

Make your

business work for you

Marketing eats content for breakfast, lunch, dinner, and midnight snacks. It keeps you constantly moving, changing, and stressing.

Imagine a workday where you get to do what you love to do the most - instead of worrying about all the clicks, likes, hearts, comments, and shares. The Stress Less Guide was created to help you manage that.

Sign up for resources and use the workbooks and courses to balance the challenges that marketing brings.

Go back to enjoying what you do and make your business work for you (not the other way around).

Stress less, start here.

Everything changes, including social media marketing. Find answers to your questions like “How do I get people to see my posts” or “What do I do about negative reviews?” and get a taste of The Stress Less Guide style. By downloading the FREE PDF eBook, you’ll gain actionable answers to these questions and more with easy to understand summaries, defined vocabulary words, and links to FREE templates that you can customize for your business.

Stop the Marketing Headaches!

It’s a (not so secret) secret that everyone is figuring it out as they go when running a business. Learn from business owners, creators, nonprofit change makers, artists, and doers who will teach you a helpful management and marketing skill they learned and how you can do it too (all within 40 minutes or less). You’ll gain real advice and real steps to move forward. Subscribe now and listen up. We’ve got your back.

Something Actionable, Every Episode

It’s important,

because it

matters.

Business is stressful. Spending your days doing what you love and making a business out of it, worth it. You don’t have to sell out to the ‘gram. You don’t have to market everything to everyone. You do have to find your audience, set real goals, develop content that tells your story, and have an actionable plan. Social media marketing is ONE type of marketing, and managing it should be ONE of the many tasks on your to-do list, not your only task every day. Stop the headaches, write down your plan, and organize your marketing, so you can enjoy doing what’s important to you and your business.

Now, let’s build what matters to you.

Marketing is hard enough without staring at a blank screen struggling to come up with the perfect strategy. Make your marketing feel effortless with The Stress Less Guide: Social Media Marketing Made Easy. This workbook helps you in setting clear goals, organizing your social media content, and planing impactful posts to boost your online presence.  Say goodbye to the stress and hello to your success with The Stress Less Guide.

Organize and Plan

This self paced workshop takes you step-by-step through filling out the workbook The Stress Less Guide: Social Media Marketing Made Easy so you can learn about real life examples, finish each page, and gain in-depth information about each tool. Take this workshop and be done and ready to go!

Take it Step-by-Step

Ready, set, action!

Hi, I’m Dr. Susan Fant Cassity. I’m an expert at managing how marketing works. I break down real business theory in an actionable way so you can get back to doing what you love.

I teach people how to take the stress out of managing their marketing. I have experience as a college instructor and as a textbook author. I know how to break down big business school theories in a way that’s easy to understand and actionable. The Stress Less Guide is a management system for your marketing, so you can escape all that digital noise and better reach your goals.

When you use real business theory in a way that works for you written by a professional who really knows it, you don’t have to feel lost when using marketing to promote you, your business, or your organization.

The best part about this?

I’ve made all the management and marketing strategies easy for you to use right now. I’ve got the schooling,  the experience, and the network to back us up.

Now let’s manage your marketing and get you back to doing what you love.

Our Reviews:

"This book is a phenomenal resource for anyone wanting to capture their brand identity and put it to work to drive more revenue to their business. It's a great spot to start for a new business or a business looking for a refresh in their marketing. This tool is invaluable and worth the price!" - Logan M.

"This book is a phenomenal resource for anyone wanting to capture their brand identity and put it to work to drive more revenue to their business. It's a great spot to start for a new business or a business looking for a refresh in their marketing. This tool is invaluable and worth the price!" - Logan M.

"Dr. Susan Fant Cassity demystifies social media marketing with actionable worksheets, content calendars, and checklists to launch any social media campaign across platforms. Her focus on breaking down actions into simple steps and focused milestones is great for any beginner, and to truly bring a low-stress environment to a 21st century complicated problem." - Pat M.

"Dr. Susan Fant Cassity demystifies social media marketing with actionable worksheets, content calendars, and checklists to launch any social media campaign across platforms. Her focus on breaking down actions into simple steps and focused milestones is great for any beginner, and to truly bring a low-stress environment to a 21st century complicated problem." - Pat M.

"This workbook is superbly detailed and very well presented/written (it's great to read good English). It alerts execs/managers to two vital facts: marketing is high tech.; and social media marketing requires real expertise. Location of customers is easy, how to reach them takes real technical expertise." - B.E.M.

"This workbook is superbly detailed and very well presented/written (it's great to read good English). It alerts execs/managers to two vital facts: marketing is high tech.; and social media marketing requires real expertise. Location of customers is easy, how to reach them takes real technical expertise." - B.E.M.